[Financing, rushing people, setting up factories to produce products, and new building companies have their own supernatural powers] According to incomplete statistics, there are about 60 new-build companies in China. Obviously, it is difficult for the market to accommodate so many new-build companies. Gu Hongdi, chairman of JP Morgan Asia Pacific Investment Bank, once said: “In the future, only five new automakers will survive.†In the limited time and limited market space to win their own position, new automakers are making unique moves. . Especially since this year, this race has become more intense.
Trick a financing game
As the saying goes, money is not a panacea, but no money is absolutely impossible. The automobile is a capital and technology-intensive industry with no funds. Even if the founder possesses dreams and exclusive patented technologies, he will not “play†the car. In 2015, when the “Regulations on the Management of Newly-built Pure Electric Enterprises†was promulgated, Wu Wei, Director of the Machinery and Equipment Division of the Industry Coordination Department of the National Development and Reform Commission, cautioned everyone that there was no 100 billion yuan to “playâ€.
In fact, 10 billion yuan is a very "gracious" figure. Xiaopeng’s chairman, He Xiaopeng, said with emotion that people who used to look at others to build cars felt that the 10 billion yuan was too exaggerated, and now they jumped in to know that 20 billion yuan was not enough.
With regard to funds, most new car companies started with angel rounds, but this is not enough money to build a car. Therefore, financing has become the only way for all new car manufacturers to solve the financial problems. Especially since this year, everyone has even started a financing competition.
Xiaopeng Automobile is one of the stars of the new car manufacturing company. After He Xiaopeng withdraws from Alibaba, he has significantly accelerated his financing. Before the end of last year, Xiaopeng completed three A+ rounds of financing. In January this year, just one month later, Xiaopeng Automobile announced that it had completed Round B financing and reached RMB 2.2 billion. In the following month, Foxconn once again strategically invested 300 million yuan in Xiaopeng. During the Beijing Auto Show, He Xiaopeng publicly stated that Xiaopeng had completed 6 billion yuan of financing in the past year, and will continue to conduct a financing of 10 billion yuan in the next year.
In comparison, the financing capacity of Weilai Motors is not inferior. At present, Weilai Motors is the newest automaker with the largest number of financing rounds. When other homes are still carrying out ABC round financing, Weilai Automobile has completed D-round financing on October 31, 2017. At present, it has already achieved five rounds of financing, and obtained 1.46 billion yuan for making cars.
However, continued financing has also brought many hidden dangers. After five rounds of financing, Weilai’s equity was diluted very hard. Investment bankers told the "China Automotive News" reporter that diluting equity funds for financing is a very expensive way to obtain funds. Generally after five rounds of financing, venture capital agencies will require companies to be listed as soon as possible. Such examples abound, such as Tudou.com.
In fact, Weilai Motors is also working in this direction. The latest news shows that Weilai Motor has hired eight investment banking companies to fully prepare for listing in the United States during the year.
There are nine new car manufacturers debuted at Beijing Auto Show this year, including Weilai, Weimar, Singularity, Yundu, Xinte, Beiteng, Prospect, Aichi, and Zhengdao. They brought more than 20 new models. The new car is behind Various companies have strong financing capabilities.
In addition to Weilai and Xiaopeng, Weima, Singular and other new car companies have not stopped their financing. According to the latest information, Weimar Motors had exceeded 12 billion yuan in financing at the end of last year; Singular Point announced at the Beijing Auto Show this year that it had completed 3 billion yuan in round C financing with a financing amount of 17 billion yuan; More than 2 billion yuan of funds support the construction of factories, application for qualifications, and production of products. Last year, Yundu Automobile had financed 681 million yuan from the bank under the guarantee of Haiyuan Machinery. However, the bank has always been “prone to poverty, love, and misfortuneâ€. At present, Yundu Automobile has also started the road to listing financing.
There are individual fighters and escorts. In 2017, Gui'an New District Development and Investment Co., Ltd. invested RMB 7 billion for the new Special Enterprise to build a new energy vehicle industry chain; on April 20 this year, China First Automobile Group Co., Ltd. signed a strategy with Beiteng in Beijing. The Cooperative Investment Framework Agreement, the target of the Bettarium B round of financing is 400 million U.S. dollars, and C-round financing will be launched in the first quarter of 2019.
In addition, most new car companies are trying to raise funds through various channels. On February 8, Beijing Great Wall Huaguan Automotive Technology Co., Ltd. announced that it plans to issue privately-owned shares of not more than 94.34 million shares at a price of 10.60 yuan per share. It is expected that the total amount of funds raised will not exceed 1 billion yuan. In April, Ai Chi completed the third round of financing. Since its establishment, the total amount of three rounds of financing exceeded RMB 7 billion; in March, Che and Home completed a round of RMB 3 billion in round B financing, and this year it will also carry out round of C financing; in March, the Ranger vehicle has completed B had 5 billion yuan in financing, and the amount of financing since its establishment was 6.22 billion yuan.
Trouble Shooting II
As the saying goes, a hero is three. The dream of the founder of a new car company needs everyone to work together. As a result, talent has become another goal for major new car makers in addition to funds, and as a result, the "Population Wars" continues to be staged. In addition to focusing on new energy vehicles, new car manufacturers also pay attention to the automatic driving function, which has become an important selling point for them to distinguish from traditional cars. In order to enhance the overall competitive advantage, various related talents have become the object of competition.
Weilai Automobile not only has high financing ability, but also has “unobtrusive†and is not ambiguous. It has won several heavyweights to join. As early as 2015, the former global chief technology officer of Cisco Systems, Padmasree Warrior, joined Weilai Motors as the director, chief development officer and chief executive officer of North America, responsible for Weilai’s global software development and North American companies. The overall management. Shortly thereafter, Zheng Xiancong, former general manager of GAC Fiat Auto Co., Ltd. and chairman of Fiat Chrysler (China), joined Weilai Automobile in the second half of 2015 and became the co-founder and executive vice president of Weilai Automobile.
In December last year, Weilai Motors once again included the former global CTO of the high-performance brand of Volvo Cars and president of China, and Shen Feng, President of Volvo China R&D Company, as the Vice President of Quality and Chairman of Quality Management Committee of Weilai Automotive. Related overall management work, and report to Li Lai, president of Weilai Automobile.
In addition, Li Feng, former president and party secretary of the Beiqi Group New Technology Research Institute, also joined Weilai Capital. Mr. Mao Jie, former executive director of Guanzhi Automotive Vehicles, Zhu Jiang, former deputy general manager of Lexus China, Jiang Ping, former deputy general manager of Guangzhou Automobile Group, former deputy general manager of SAIC New Energy Division, and chief engineer of electric vehicle research and development Huang Chendong , Has also joined Weilai cars. It can be seen that Weilai Motors has indeed taken the lead in the front-runners of new-build vehicles.
And Weilai car has a fight that belongs to Xiaopeng car. According to the latest news, Gu Hongdi, Chairman of JPMorgan Asia Pacific Investment Bank, joined Xiaopeng Motors as vice chairman and president and reported directly to Chairman He Xiaopeng. Previously, Gu Junli, a former core technical expert of Tesla, served as vice president of research and development for Xiao Peng’s autopilot; Xiong Qingyun, the former senior vice president of JD.com, took up the position of Chief Marketing Officer (CMO) of Xiaopeng Motors, taking charge of Xiaopeng’s automotive marketing and brand public relations work; Liu Minghui, former vice president of FAW R&D Institute, served as vice president and was responsible for the research and development of the automotive power system. Xu Jihan, the former chief engineer of GAC, also joined Xiaopeng Automotive as vice president of technology.
Preparing for the new car to enter the market, Weimar Automobile has thrown an olive branch to Ling Hai. The professional veteran of the automotive industry has rich career experience. Chevrolet, Geely, Guanzhi and other companies have all performed important sales management work and joined Weimar. The car will help channel expansion and channel layout. In addition to the "carving out" of traditional car companies, the characteristics of the new car companies themselves also determine that they attach great importance to artificial intelligence talents. In order to attract talents in artificial intelligence, new car companies have targeted many traditional Internet companies. Weima Motors has “grabbed†Xiong Minghua, who once served as Tencent’s joint CTO and founding partner of Seven Seas Capital, as Vice Chairman and Director of Weima Automobile, and is responsible for autopilot and smart vehicle system development.
The talent grab battle has never stopped. Recently, Baiteng Automobile has heard heavyweights joining the news. David Twohig, former chief engineer of Renault Sports Performance Vehicles Division, former managing director of Goldman Sachs China Investment Banking Group Cheng Qing and former chief of Honda USA Engineer Chen Hanli joined. For the work of three people, Baiteng has a clear and reasonable division of labor. Qing Qing served as co-president, responsible for capital market and investor management; Chen Hanli served as Vice President of Product Lines and was responsible for product design and vehicle development; David Twohig was hired as Vice President and Chief Engineer of QT Automotive and was fully responsible for new models. Development and chassis development.
Singularity Motors also recently announced that Huang Tu, a former scientist in the field of computer vision and artificial intelligence and Baidu’s US R&D center, officially joined Singular Point Automotive as the chief scientist of the Center for American Research and Innovation at Sentinel Automotive and is also the singularity President of Automotive America; Chen Yusong, the former general manager of Changjiang Passenger Vehicle, joined Singular Point Automotive as the general manager of the sales company. His arrival will strengthen the sales force of Singular Point. In addition, the singularity car has also attracted Zhou Shiyuan, an expert in the optimization design of the hydraulic torque converter blades of the General Motors Corporation of the United States, as the president of the Sentinel Automotive Automotive Research Institute.
Similar "popping people" incidents abound, especially since this year, the momentum has become even fiercer. This may be due to the fact that the new car maker's carmaking plan has entered the stage of productization, and it is also a stage that requires the support of various personnel. This may also be due to the fact that there are really not many time left for new car makers. There is no chance for them to advance quickly, and talent is their fast “acceleratorâ€.
Three tricks to build a factory
"Falling out of products" is the key word for this year's new car makers, so we have seen more cooperation and more land establishment. In the landing stage, the new car companies are divided into two groups. Weilai Automobile and Xiaopeng Automobile used the OEM model, but the two companies were different. After Weilai Automobile was questioned on the ES8 listing quality, it also built a production line in Jiading, Shanghai. Xiaopeng Motors is wholeheartedly trying to make Haima Automobile OEM. In addition, most new car companies take the form of self-built production bases. As a result, setting land and setting up factories has become a prerequisite for them to build cars.
On March 31st, at the Suzhou Science and Technology Investment Promotion Conference in Xiangcheng, the CEO of Qidian Automotive announced that they would fully cooperate with Suzhou, Xiangcheng District and High Speed ​​Rail New City: invest 15 billion yuan in the next five years to create a global R&D facility for Singularity Automotive. The center and Singularity Auto Suzhou production base, together with the establishment of a smart electric vehicle industry investment fund of 10 billion yuan, will carry out in-depth cooperation in the three major areas of technology research and development, vehicle manufacturing and industrial investment.
In fact, most of the new car companies have already completed their sitings and are now building a full capacity.
Weima Motors had previously settled in Wenzhou. On November 30, 2016, Weimar Automobile held the groundbreaking ceremony for the commencement of the Weimar New Energy Vehicle Intelligent Industrial Park in the Minjiang River Industrial Park, Wenzhou. The Weima New Energy Automobile Intelligent Industrial Park covers an area of ​​approximately 1000 acres, a fixed assets investment of 6.7 billion yuan. Starting from 2016, component parts factories and pilot areas for automatic piloting will start ahead of schedule. After all the production is completed in the future, it will have a production capacity of 200,000 new energy smart cars.
Yundu Automobile, with the support of Fuqi, settled in Fujian Putian and became a professional company. Its production base covers an area of ​​600 acres. Besides possessing important processes such as welding, painting and final assembly, it also plans to establish a research and development center, including a complete experimental center. And trial center.
The new special automobile initiated by Gui'an New District has settled in Gui'an New District and has a production base of 1800 mu. It has built four complete processes of “chong, welding, coating, and totalâ€. The smart factory has an automation rate of 90%, and the assembly workshop in 2018. Put into use, it is expected to be fully put into use in 2019.
Beiteng's production base settled in Nanjing. On January 19, 2017, it signed a strategic cooperation framework agreement with Nanjing Economic and Technological Development Zone. The production base will be divided into Phase I and Phase II, with a planned total capacity of 300,000 vehicles. The first phase of the plan will be completed and put into production in 2019. It will have a production capacity of 150,000 vehicles. After the completion of the second phase, it will achieve a capacity planning target of 300,000 vehicles, and the total investment will exceed 11.64 billion yuan.
The prospective automobile production base is located in Suzhou High-tech Zone. The first-phase investment exceeds 2 billion yuan. Construction began in February 2016, and trial production was completed in December 2017. The initial period covers an area of ​​230,000 square meters, and the preliminary planned production capacity is 50,000 vehicles. Future Automotive's R&D center is also located in the Suzhou Hi-tech Zone Science and Technology City, adjacent to the Prosperous Auto Suzhou production base and covers an area of ​​approximately 30,000 square meters.
Aichi Automotive's production base landed in Shangrao, Jiangxi, and laid the foundation on March 28, 2017. The total investment of the project is 13.3 billion yuan, including an annual output of 300,000 pure electric SUVs, an MPV vehicle base, and a battery PACK production line.
Judging from the current situation, most of the newly-built car companies have already set up factories and have a clear production schedule, and some of them even have already put into production. It can be seen that in the last year or two, the production capacity of the new car manufacturers will be released and the new round of competition will soon come.
In general, for new car manufacturers, funds, talent, and products are indispensable. At present, the pre-performance period of the new car companies is coming to an end and will really enter the actual combat stage. In the race against time, how to make good use of the “three major tricks†may directly determine the fate of the company.
Photovoltaic Power Generation Equipment
Photovoltaic Power Generation Equipment,Solar Photovoltaic Power Generation Equipment,Photovoltaic Power Systems,Photovoltaic Power Generation Equipment Energy Storage
TRANCHART Electrical and Machinery Co.,LTD , https://www.tranchart-electrical.com