At a time when operators’ voice tariffs were relatively high, mobile Internet had not developed significantly, and Internet access was inconvenient in many areas, text messaging, as a social tool, provided users with a good communication experience and became a killer service for operators.
However, with the rapid development of the mobile Internet, SMS services have gradually been impacted by OTT applications, and since 2013, the sending volume has continued to decline. However, the "Economic Operation of the Communications Industry in the First Half of 2018" released by the Ministry of Industry and Information Technology recently showed that mobile SMS business volume and revenue continued to grow, ending the five consecutive years of negative growth since 2013.
According to Yang Guang, Senior Analyst of Strategy Analytics' Wireless Operational Strategy Services: "Although the SMS business is picking up, it is still a long way from the grand occasion of the year. What's interesting is that one of the main driving forces for the recovery of the growth of the SMS business is the demand for identity verification SMS. , And this demand is driven by the popularization of OTT, especially mobile payment and mobile financial OTT. It is true that there are no successes, and no failures."
The contrarian growth of the mobile business is inseparable from the SMS service launched by operators for government and corporate customers. Corporate SMS is no longer a simple social tool, but has become a market and customer service, customer care and business reminder for government and corporate customers. Auxiliary means. The attractiveness of SMS to individual customers has been almost completely replaced by mobile Internet applications, but the influence of SMS on government and corporate customers is still great.
"However, corporate SMS is still affected by user privacy protection and industry's hard restrictions on spam SMS supervision. It is difficult to have a very large impact in the short term, but the scene can be continuously enriched within the regulatory policy framework." Policy and Management of China Academy of Information and Communications Technology Senior consultant Li Yaohua said.
In the past, the short message business was mainly driven by individual users, but now the short message business is gradually driven by corporate users. What trend does this change reveal? In Yang Guang’s view, this change shows that the mobile communication network has developed from a platform for communication between people to an important infrastructure that is indispensable for social production and life. In the future, more and more enterprise production and social operation activities will need to rely on. Because of the capabilities provided by mobile communication networks, this also creates opportunities for telecom operators to expand their business areas and open up new sources of income.
"Such developments and changes also put forward new requirements for operators' own technical capabilities and ecosystem construction. On the one hand, operators are required to improve their technological innovation capabilities and adapt to new market needs; on the other hand, operators are also required to change traditional The concept of competition, strengthen cooperation, and promote the development of ecosystems in emerging fields. For example, although SMS-based authentication technology is currently widely adopted, this mechanism still has considerable security risks. Operators can use the security of mobile communication networks Mechanism to provide enterprise users with more secure and convenient solutions, and to promote market acceptance of such new solutions requires operators to strengthen collaboration and jointly promote the maturity of the ecosystem.†Yang Guang analyzed.
Big data and 5G will bring more imagination to SMSWhile the enterprise short message service revitalizes the short message, we also need to focus on the future development of the short message and explore how the short message service can take the next step.
In Li Yaohua’s view, with the gradual improvement of domestic big data legislation, a SMS "whitelist" mechanism can be established (for example, customers agree to accept various promotional text messages and can enjoy low tariffs and other discounts), which can better leverage the benefits of text messages. effect. Especially in the future, the establishment of a "big data + short message" marketing channel will become a very strong competitiveness for operators.
At the same time, with the rapid development of mobile Internet, the industry's discussion on the structure and business model of new products such as traffic management and cloud services will be the future development direction of the short message market. The upcoming 5G network will also bring the short message business. Come new growth opportunities. Monternet Rongxin, a SMS service provider, said in its 2017 financial report that with the advent of mobile Internet and 5G, new SMS product formats are constantly being launched. The company will cooperate with operators and multiple channels, and will be based on simple text. The SMS mode of the company is moving towards rich media information, and further overlaying more value-added services, cutting into cloud commerce, including mobile marketing and mobile services based on artificial intelligence, and continuously empowering enterprises’ communications and commerce through applications in various scenarios.
It is worth mentioning that the use of mobile Internet, big data, and 5G will not only bring new growth opportunities for SMS services, but will also bring new opportunities for operators to other traditional businesses, which will greatly improve the service of corporate users by operators. The ability to connect to an interconnected society gives operators the opportunity to play a more important role in the era of the Internet of Everything.
Explosion Proof Quick Plug Connector
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Main Technical Data
Operating temperature: -20 ℃ 60 ℃
Rated voltage: 0 - 500V Frequency: 50Hz - 60Hz
Rated current: 1OA/16A/25A/32A/40A/60A/63A/1OOA/125A/150A/200A/250A/300A/400A/500A/600A/630A
Withstand voltage: 1800VAC
Insulation resistance: > 100MO
Contact resistance :lower than 0.5 MO
Temperature rise: lower than 65K
Mechanical life: 500 times
Contact Poles: 3P/3P+E/3P+N+E
Housing protection: IP67
Recommend to use cables with suitabe specifications:
Product Selection Parameters:
Explosion Proof Plug Socket Connectors
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