NiteN launches a new way of LED retrofit lights, but it’s a bit late

Have you seen a single board that drives COB LEDs and driver electronics LED bulbs ? NiteN's new product, called the Lite 2D-LED disk, is expected to significantly reduce the cost of SSL fixtures, but it may be later. NiteN is expected to introduce 800 lumens to consumers in 2014, equivalent to 60W incandescent lamps, priced at about $10. Although it is not like an incandescent lamp inside, it should produce a uniform light in all directions and can be manufactured at low cost. Frankly speaking, there are already a number of companies that have launched dozens of models for SSL transformation, but so far none of them have achieved market success, but the unique design of NiteN products makes it a discussion space.
A large difference can be seen from its vertical centerline cross section, a separate printed circuit board (PCB) for carrying LEDs and driver electronics. This design eliminates the interconnection of LEDs and driver electronics, and the metal-plated printed circuit board acts as a heat sink and reflector. The design uses two substrates (COB) mounted back to back on both sides of the printed circuit board. A single COBLED does not provide a full range of beam modes.
The low-cost manufacturing advantages of the product are obvious. The 2D-Lite design is automatically assembled on the surface mount line. No need for connection or manual soldering/assembly. The lamp holder of the bulb is also within the implementation range of the PCB, on each side of the bulb edge. The PCB (green vertical along the base) can be seen in the Edison thread, and the electrical connections between the printed circuit boards and the bottom socket are also embedded in the PCB. But the mass production of this product requires a lot of money, including the cost of creating plastic base injection molds, and the company is working hard to raise funds on the Indiegogo Social Funding website, which is part of the Philips Innovation Researcher program on the site. Other challenges include the appearance of non-traditional bulbs, and Turudic said it is expected to drop to $6 in 2015 and to $3 in 2017. But Philips seems to think that consumers prefer a traditional light bulb. However, the biggest problem is speed. The LED bulb market has been fully launched. CREE , Philips and other companies have already launched bulbs equivalent to 60W and US$10 in the market, and large companies have batch production and distribution arrangements in place, in hundreds of Thousands of instants are sold. And by 2017, the consumer market has been enriched by long-life LED retrofit lamps, and the market has been severely weakened.

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