In recent years, the success of Amazon's product Echo Echo has spawned more and more market imitations and related derivatives, opening up a new round of fierce war in the voice equipment market; and Amazon itself is also in mid-2017. Launched an Echo Show with touch screen capabilities as a sequel to Echo. At the recent CES show in the US, Google also showed four "smart screen" products that are considered to be Echo Show, combined with screen and voice operations; and Facebook is also developing a similar program called Portal. equipment.
According to the Slate website, the trend indicates that many large technology companies are beginning to recognize that products in the smart screen category are expected to become the next star in the PC space. However, the difficulty is that it is a key challenge that these technology giants must face in order to convince consumers to buy this product.
For example, the technology website Gizmodo has bluntly stated that no one would need something like Portal. Facebook has also been questioned by some technology industry experts, and it is whimsical to sell for $500, which can only be used to perform functions that today's smartphones or tablets can do.
However, some experts believe that the selling point and attractiveness that Portal can bring to users may not be exactly the same as those of Amazon Echo series or Google Home.
Google’s smart screen product at CES allows users to easily invoke maps, recipes, and even music videos through commands. And this device, which can be placed anywhere in the living room or kitchen, has also been seen as the closest selling point to the killer app in the Google Smart Screen category. Experts even believe that the Echo Show, which lacks YouTube playback capabilities, seems to have become one of the reasons for dragging its sales.
Since users often want to share music or songs in a specific space, this device that can summon music playback through simple voice commands will be easier and more convenient than people using mobile phones. The downside is that if you want to set the price above 200 US dollars, I am afraid it will become one of the stumbling blocks to the hot sale, especially in the face of the market competition of Amazon Echo Dot with the same music playing function below 50 US dollars. Under the circumstances.
Although it's not yet clear what more innovative features Facebook's Portal has, Cheddar reports that Portals should have more tools to promote socialization than regular PCs. In fact, Facebook does not seem to set Portal's product positioning to be similar to Amazon Echo's Smart Voice Assistant, but instead intends to design it as a social tool that allows family and friends to interact with each other via voice and video. one. People familiar with the Facebook program said that Portal will be equipped with a wide-angle lens and has facial recognition that can be connected to the user's Facebook account.
Some critics believe that this product concept will cause serious privacy problems, and some Google Home and Echo users even expressly refuse to buy such products. Despite this, all the privacy concerns raised by the market for social networks so far have not been able to significantly prevent the rapid growth of such social media.
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