With the rapid development of the liquid crystal market and the continuous upgrading of display technology, consumers are increasingly critical of LCD TVs. Although the share of international brands has gradually shrunk in the past two years, consumers still recognize mature LCD technology when they purchase TVs. It is precisely because of this that the AQUOS brand has existed in the market for many years and has always been remembered by consumers, even becoming a kind of "LCD feelings." 
On June 6th, Beijing Water Cube, Sharp 2017 AQUOS Sharp's “Contempt†New Product Launching Conference with the theme of “Unforgettable†was held here. The public long-awaited AQUOS Sharp despises series of television products, finally unveiled its mystery. This is also the first time that Foxconn has made sharp appearances in the Chinese market in the form of new products.
The despising series of products can be regarded as the “crystal of love†of Foxconn and Sharp. On the one hand, it is Foxconn’s strong industrial production capacity. On the other hand, it is the technological accumulation of a hundred years of Sharp. After the integration of the two parties for nearly a year, what happened? TV products? Has it reached the expectations of people?
As a new media focused on home appliances, the appliance Cube got ahead of the AQUOS Sharp despise the S60 evaluation prototype. A rare opportunity, and quickly come together with the magic square to feel it!
Note: There are two categories of Sharp products released by Sharp, one for the S60 and the other for the S60U. The two models differ only in their styling, mainly to meet consumer demand for different types of products.
Yan value: one second turn powder! Hold the audience
If two words are used to describe AQUOS Sharp's despise of the S60's design, it is “beautiful†and “exquisiteâ€. This is also the way Miyako Jun feels after seeing this AQUOS Sharp despise the S60 real machine.
60-inch large-screen picture, with 1.6mm thin frame, this kind of ultra-high screen immersive impression of the ratio brought about by simply ......
The border is so narrow, the whole structure is sturdy? After all, such a large screen, its tension is not small, how to ensure that the screen is not deformed? First of all, the bending rate of the panel must be lower; secondly, AQUOS Sharp despises the S60's frame made of aviation grade aluminum, with high strength, good toughness, light weight and other characteristics, can create a more perfect appearance. 
Not only that, based on Foxconn's strong industrial production capacity, the frame is 80 seconds polished, 8 times of oxide polishing and reoxidation, to achieve the effect of “crystal blackâ€, manual bending of the profiles, rounded corners feel seamless, just like Tiancheng general.
In addition to the ultra-narrow frame, AQUOS Sharp despises the S60's thinnest body at only 9.1mm. I think that apart from "beautiful," other words cannot be accurately expressed.
Why does it say "pay attention to"? It was because AQUOS Sharp spurned every detail of the S60 with a less is more attitude.
Fuselage back panel, pure high-gloss process, "crystal black" effect, no color difference with the frame; all interfaces are invisible design without screws, no trace.
Simple base stand, bright silver high-light plating + anodizing process, more light, more texture, and more wear-resistant. What needs to be said in particular is that don't look at it with "legs", but it "stands firmly". The two base brackets are like nails wedged in, without any shaking or sliding.
Tips: Since the base is full of force, when moving the TV, do not drag the TV horizontally so as not to scratch the surface of the TV cabinet.
Summary: The first impression is very important. No one is not an "appearance association"! The female student will take a look at a pair of shoes at first glance and then impulse consumption; the male student will also fall in love with someone at first glance and then become crazy and infatuated. AQUOS Sharp despise the S60 is to let you be attracted at first sight, instant road to powder!
Quality: Hello, color! Wide color gamut + color + HDR
After watching the appearance, Mofang Jun can't wait to boot and feel AQUOS Sharp despise the S60's picture quality performance. When it comes to Sharp TV, it is its top LCD panel technology. "Japanese original LCD panel" has become synonymous with image quality assurance.
After turning on the power, you need to make a series of necessary settings for the TV. Such as using language, network and other information settings.
In the use of AQUOS Sharp despise the S60 operation UI, play 4K video, the quality of the aircraft performance to the magic of the king is - the screen is transparent, dazzling colors.
This is not a compliment, because this AQUOS Sharp despise the S60 without any suspense inherited the consistent quality of Sharp AQUOS, not only has a 3840x2160 Ultra HD resolution, can provide about 8.29 million pixels, is 4 times the FHD panel; And equipped with NTSC 96% wide color gamut technology, much higher than the existing wide color gamut standard (NTSC1931 standard), color display is more abundant, color gamut is 15% higher than the original product.
Through the actual color gamut test, we can also see that AQUOS Sharp defies the S60 color gamut area by 143% Rec.709, and the color gamut coverage reaches 97.8% Rec.709. This data can be said to have reached the top level in the industry, and the official gamut coverage data is 98%, which is basically consistent with the test results.
Note: The gamut test instrument is Spyder 4 Elite and the test software is DisplayCAL.
In addition to superior color gamut coverage, AQUOS Sharp despises the S60 for brilliant details as well as for black screens. Equipped with Sharp's unique color technology, to create a deeper black, more brilliant light sense; and high-definition HDR technology, make bright details clear, dark grayscale performance is correct.
Summary: Although the screen shot is inevitably slightly distorted, it is still possible to see the accuracy of the color representation and the natural transition by comparing different screens. Transparent and delicate! Transparent and delicate! Transparent and delicate! Three important things to say.
Sound quality: Small body has big tips! Integrated front speaker
Careful friends are not difficult to find, AQUOS Sharp despise the S60 this time using a balance of style and sound quality of new integrated front speakers. And not a lot of TV products with built-in speakers on the market.
The advantage of this design is that the sound cavity structure is relatively free from sacrificing cavity space due to the thickness of the entire machine. AQUOS Sharp despises the S60's speaker design that includes "four woofers + a set of treble + midrange horns." Optimize the height of the woofer to the horizon, 20W bass with 2.1 channels.
Not only that, it also incorporates the YAMAHA Audio Engine and range expansion repair technology, which not only enhances the harmony of the bass elements, but also reconstructs the missing mid-range and tweeter elements, thereby increasing the perceived depth of the overall sound quality.
Equipped with Dolby Audio and DTS dual decoding, as an essential audio standard for Blu-ray high-definition, DTS2.0+digital out supports up to 7.1 channels of high-definition content decoding, and the TV can directly play high-quality two-channel stereo.
Summary: In the audition of the 4K demonstration film, Rubik’s Doll really felt the characteristics of this all-in-one front speaker—the small figure also has big tips. As an all-in-one S60 is still so beautiful, that split S60U is even more exciting!
System: Obsessive-compulsive patient gospel! Taitum UI is concise and clear
As a smart TV under the Internet age, the "Internet" gene is doomed to be injected. After Foxconn entered Sharp, the localization process accelerated. After fully investigating the use of smart TV users in China and the trend of smart TV UI development, Taitui UI has been developed that meets new user habits and UI development trends.
The entire interface is concise and clear. Navigation is divided into sections, VIP zones, selections, TV dramas, movies, variety shows, and applications.
It must be admitted that when Mou Fangjun controls the smart TV UI, it is more often a full-blown obsessive-compulsive disorder patient. Faced with the full screen of the “flow of waterfallsâ€, there is quite a determination not to stop at the end. In fact, this is a disease! Got rule!
In addition to localization requirements, AQUOS Sharp defies the S60's tendency to be younger and more personalized, which also creates TV desktop customizations. Users can make adjustments based on personal preferences and create their own personalized TV.
Summary: The most important thing is that when you choose the content source, it has an end. When you go back to the election, it is really much easier...
Content: China's largest Hollywood movie library iQiyi VOD service
Those who have content, have the world. Living in the current smart Internet TV, no matter how good the picture quality is, no content is no good. Sharp naturally understands this truth.
Sharp cooperates with iQIYI and owns IQIQI's premium VOD service. It covers 36 channels in four major libraries, and 192 elite film sources. The volume is more exciting. Hollywood 6 movie library full coverage! Chinese language theater full coverage! China's largest Hollywood film library, Fox Fox Lions, and more exclusive cooperation.
As Sharp TV cooperates with iQIYI content, it will bind content and members with iQIYI, buy one year membership from Sharp TV, and immediately open massive film sources!
Written at the end:
Finally came to this part, because I wanted to talk too much and I didn't know where to start.... To be honest, before evaluating AQUOS Sharp's despise of S60, there was some doubt about Magic Square. What doubts? After Foxconn created Sharp, did the TV products first released or the Sharp TV we were familiar with before? Is quality always the same? I believe this is also a common concern of many Sharp users with AQUOS feelings.
And when the case was opened, from the installation of a hidden base to taking photos of each of the exterior details, the above-mentioned doubts have been dispelled by half. Behind this kind of GOA ultra-narrow frame design, more stringent requirements are placed on the manufacturing process, but Foxconn's blessing has undoubtedly provided huge support for the industrial design pursuit of the product. AQUOS Sharp despises the S60 design process, so you can feel a lot of Foxconn's genetic elements.
After seeing the picture on the boot, the doubts in the other half disappeared. When the transparent, exquisite, dazzling screen is displayed in front of you, you can feel the quality of AQUOS-level image through this "Japan imported screen" in front of you! This is precisely what Sharp is known for as the father of LCD.
The only thing that Mr. Jun is worried about is that under the price system that has already been made by Internet TV companies at a meagre profit, this AQUOS Sharp, which sells for 13,999 yuan, despises how the S60 fights in the Red Sea... Perhaps only those who pursue Quality of life, users who have "demanding" audiovisual requirements can only become friends.
Liked: 1. Beautiful value, a second road to powder;
2. Japan original LCD panel;
3. High color gamut coverage;
4. Huang Cai + HDR, clear details;
5. The operating system is intuitive and easy to use;
6. Abundant content resources;
Paizhuan: 1. Compared to split models, the sound effect is slightly inferior;
2. The high-end machine has a high value, the price is higher than the general product;
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, etc. on TV boxes, smart TVs, smart TV software, etc. Answering questions.
Yan value: one second turn powder! Hold the audience
Tips: Since the base is full of force, when moving the TV, do not drag the TV horizontally so as not to scratch the surface of the TV cabinet.
Quality: Hello, color! Wide color gamut + color + HDR
After watching the appearance, Mofang Jun can't wait to boot and feel AQUOS Sharp despise the S60's picture quality performance. When it comes to Sharp TV, it is its top LCD panel technology. "Japanese original LCD panel" has become synonymous with image quality assurance.
Note: The gamut test instrument is Spyder 4 Elite and the test software is DisplayCAL.
Sound quality: Small body has big tips! Integrated front speaker
Careful friends are not difficult to find, AQUOS Sharp despise the S60 this time using a balance of style and sound quality of new integrated front speakers. And not a lot of TV products with built-in speakers on the market.
Born to quality! AQUOS Sharp defies S60 new product evaluation
Summary: In the audition of the 4K demonstration film, Rubik’s Doll really felt the characteristics of this all-in-one front speaker—the small figure also has big tips. As an all-in-one S60 is still so beautiful, that split S60U is even more exciting!
System: Obsessive-compulsive patient gospel! Taitum UI is concise and clear
As a smart TV under the Internet age, the "Internet" gene is doomed to be injected. After Foxconn entered Sharp, the localization process accelerated. After fully investigating the use of smart TV users in China and the trend of smart TV UI development, Taitui UI has been developed that meets new user habits and UI development trends.
It must be admitted that when Mou Fangjun controls the smart TV UI, it is more often a full-blown obsessive-compulsive disorder patient. Faced with the full screen of the “flow of waterfallsâ€, there is quite a determination not to stop at the end. In fact, this is a disease! Got rule!
Until Moufang Jun met it... AQUOS Sharp despises the S60's Taitum UI and uses a waterfall-based layered desktop with horizontal and vertical content extensions. Reasonable distribution makes the amount of information bigger and the route of choice shorter.
Summary: The most important thing is that when you choose the content source, it has an end. When you go back to the election, it is really much easier...
Content: China's largest Hollywood movie library iQiyi VOD service
Those who have content, have the world. Living in the current smart Internet TV, no matter how good the picture quality is, no content is no good. Sharp naturally understands this truth.
Written at the end:
Finally came to this part, because I wanted to talk too much and I didn't know where to start.... To be honest, before evaluating AQUOS Sharp's despise of S60, there was some doubt about Magic Square. What doubts? After Foxconn created Sharp, did the TV products first released or the Sharp TV we were familiar with before? Is quality always the same? I believe this is also a common concern of many Sharp users with AQUOS feelings.
After seeing the picture on the boot, the doubts in the other half disappeared. When the transparent, exquisite, dazzling screen is displayed in front of you, you can feel the quality of AQUOS-level image through this "Japan imported screen" in front of you! This is precisely what Sharp is known for as the father of LCD.
The only thing that Mr. Jun is worried about is that under the price system that has already been made by Internet TV companies at a meagre profit, this AQUOS Sharp, which sells for 13,999 yuan, despises how the S60 fights in the Red Sea... Perhaps only those who pursue Quality of life, users who have "demanding" audiovisual requirements can only become friends.
Liked: 1. Beautiful value, a second road to powder;
2. Japan original LCD panel;
3. High color gamut coverage;
4. Huang Cai + HDR, clear details;
5. The operating system is intuitive and easy to use;
6. Abundant content resources;
Paizhuan: 1. Compared to split models, the sound effect is slightly inferior;
2. The high-end machine has a high value, the price is higher than the general product;
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, etc. on TV boxes, smart TVs, smart TV software, etc. Answering questions.
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