The traditional semiconductor giant missed the driver IC Golden Globe Award, the mainland and Taiwanese manufacturers dominated

[Text / Long Zonghui] As the core component of LED lighting, the driver chip plays a vital role in the performance and life of the lamp. For a long time, European and American semiconductor companies have always occupied an absolute dominance in traditional power management and driver chips.

In the past few years, European and American semiconductor companies have continued to extend their reach to the LED lighting driver market. These giants can be seen in large and small engineering seminars in China. But the LED industry is not the traditional semiconductor industry in the past, the unique market segment demand, and the unique supply chain system. The pure engineer marketing method is not suitable for the LED industry.

As a new award for this year's Golden Globe Awards, no matter whether it is a candidate or a company that is finally among the top three, there is no European and American semiconductor company.

"In fact, the current domestic LED driver chip can compete with foreign companies' products in some technologies. Due to the relative segmentation of the LED market and the strong push of the lighting terminal market, some IC technologies have even been in front of them. Many domestic driver chips are more suitable for the needs of local Chinese lighting companies.” Du Yan, head of Shanghai Xinlong Semiconductor Technology Co., Ltd. (hereinafter referred to as “Shanghai Core Dragon”), told reporters.

In the end, the number of online tickets of SanDisk Semiconductor, Daxin Electronics and Handan Microelectronics ranked the top three in the 2013 High-tech Golden Globe Awards--the driving IC Awards, which was incorporated into the on-site voting session on the evening of November 26, sprinting the annual Golden Globe. prize.


Li Mingru, the chairman of Taiwan's Daxin Electronics, said that the first thing he would like to thank is the company and friends who voted for Daxin Electronics. Thank you for your support. The words “often” the finalists mentioned “a shortlisted winner”, Daxin has already been affirmed by everyone, of course we want to “try” the feeling of holding a golden cup and share the glory with the good friends who support us. .

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