OFweek smart home network news: Following the announcement of the 2018 FIFA World Cup, Hisense today launched the first World Cup custom television - ULED Super Series TV. Liu Hongxin, president of Hisense Group, said that in addition to being listed on the Chinese market, this new product will be listed in more than 30 countries and regions such as Europe and Australia.
At the same time, Liu Hongxin has also officially launched the "Skull Plan" and proposed that it will continue to introduce high-quality, high-value and high-experience TV products to the global market with international design concepts and global R&D resources.
According to reports, the Hisense ULED series TV is the first product of the "Yan plan", which uses adaptive dynamic backlight control and quantum dot four-dimensional color reproduction technology, can accurately restore the trajectory of moving objects, and equipped with professional audio processing technology, users You can enjoy stereo surround sound without external speakers.
Liu Hongxin pointed out that in the next five years of development, China’s smart TVs will be fully upgraded to smart TVs based on applications such as cloud computing, big data, artificial intelligence, and internet of things. “Hisense has 10 years of research and development and technology reserves in the field of smart TV, and has formed a support system for smart home companies and artificial intelligence applications research institutes.â€
When talking about sales expectations for this year's TV products, General Manager Hu Jianyong of Hisense Electric stated that since Hisense is a listed company, this specific data cannot be disclosed, and it will be reflected in the financial report.
Since the beginning of this year, new products and new brands in the Internet TV industry have continued to actively enter the market. Xiaomi, LeTV, TCL, and micro-whales have launched new products one after another, which has once pushed the industry competition to the white-hot stage. For Internet TV brands to get together and release new products, Hu Jianchong believes that this will have a double impact on the Chinese TV market.
"The good influence lies in the industry model, user experience, etc. I think they make the competition more full and the real benefit may be consumers." Hu Jianchong said that the bad part is that it may bring some of the entire television industry. Unhealthy thoughts, "It seems that selling things can be lost for money. Finally, the money lost is not their own."
He believes that the television industry must have its own research and development, its own production, and must have its own marketing team, otherwise it is likely to be a temporary excitement, nothing afterwards.
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