On the afternoon of December 26, 2017, press conferences of Skyworth Group, Suning Tesco, and Northwestern Polytechnical University's “Internet + Teaching†Precision Education Poverty Alleviation Activities were held in the fifth meeting room of the International Conference Center of the Northwestern Polytechnic University Friendship Campus. Sun Quanxue, Vice Minister of the United Front Work Department of the Shaanxi Provincial Higher Education and Industry Commission; Mr. Sun Weizhong, Executive Vice President of the Color TV Division of Skyworth Group; General Manager of the Global Marketing Center; Mr. Zhang Hongjun, Deputy General Manager of the Global Marketing Center of Skyworth Group; Mr. Zhang Hongjun, General Manager of Global E-commerce; Mr. Tao Shuanghua, Director of Center Brand Marketing, Mr. Jing Hexu, General Manager of Skyworth Group Shaanxi Branch. Mr. Wang Jun, General Manager of Suning Yun Shang Xi'an Management Center; Ms. Duan Xiaoyu, Brand Director of Suning Cloud Business Xi'an; Professor Wan Xiaopeng, Member of the Standing Committee of the Party Committee and Vice President of Northwestern Polytechnical University; Prof. Yang Yixin, Assistant to the Principal; Secretary Xiao Feng; Headmaster of Dongda Center School Zhang Yishan, Cadres Jiang Peili, Wang Yuguo; Yuan Xiaojun, Vice President of Dongjiaying Town Center School in Chenggu County; School Representative of Chenggu County, Wei Zhinan, and Zhang Wei. Professor Li Xiaozhao of Northwestern Polytechnical University, Chairman of the Labor Union Chen Jianjun, Deputy Minister of Organization Li Caixiang, Deputy Director of Publicity Qiao Caiyan, Deputy Director of Student Affairs Department Wang Li, Deputy Secretary of the Party Committee of the Matilda College Sha Zhibang, Deputy Secretary of the Youth League Committee Li Gang, Alumni Association Liu Jiang More than 100 students from the Sunshine Engineering Youth Volunteer Service Team of Northwestern Polytechnical University attended the press conference. The conference was presided over by Li Xiaocon, party secretary of the School of Management of Northwestern Polytechnical University.
In response to the Central Government's request for accurate poverty alleviation since the 18th CPC National Congress and the goal of total poverty reduction, and the requirements of the “Poverty Alleviation First Aid†and “Poverty Alleviation Must Help Wisdom†proposed by General Secretary Xi Jinping, Shaanxi Province has promoted poverty alleviation work in the education sector. The requirements of precision training, precision construction, and accurate employment were applied by the Northwestern Polytechnical University, Skyworth Group, and Suning Tesco's “Integrated Tasks for Education Informatization in 2017â€, which combines employment of precision poverty alleviation, broadband China, and informationization of poor villages. Wired, wireless, satellite, and other forms of accelerating Internet access in rural schools, and focusing on ensuring the investment in rural school information construction, so as to enhance the spirit of the education level in rural areas, give full play to their respective advantages, and jointly develop new types of voluntary education and education services. Internet + education "precise poverty alleviation activities.
In this activity, Skyworth Group provided 120 sets of 50-inch televisions, educational year cards (free use for 5 years), 120 sets, and 120 sets of 1080P high-definition cameras with teaching resources for primary and secondary schools to the “Sunshine Engineering†young volunteer service team of Northwestern Polytechnical University. For primary and secondary education in impoverished areas. Suning Tesco provided stationery, sporting goods, and cotton and cotton shoes and other materials to the “Sunshine Engineering†young volunteer service team of Northwestern Polytechnical University for the daily study and use of poor students in poverty-stricken areas. Under the guidance of the party committee of the School of Management, the “Sunshine Engineering†Youth Volunteer Service Team of Northwestern Polytechnical University collaborated with school labor unions and Communist Youth League committees to jointly select Shaanxi Chenggu County, Wang Village, Yinchuan County, Ningqiang County, Lueyang County, and Dongda Street of Chang’an District. Gansu County and Guangxi Rongshui County, etc. Seven poverty-stricken areas 108 primary and secondary schools to implement donations. On December 18, 2017, the first batch of donated televisions were installed and put into use in the Tianming Junior High School in Chenggu County, Shaanxi.
The “Sunshine Engineering†Youth Volunteer Service Team of Northwestern Polytechnical University is based on TVs with internet education resources provided by Skyworth Group. It constructs teaching support platforms such as online teaching and Q&A in schools, and provides support for teaching students on site. The volunteer service team annually Summer vacations and winter vacations go to the assisted schools to conduct online education effectiveness research and on-site teaching services, and help poor areas students to provide more opportunities to understand society, receive education, increase their ability, and establish a correct outlook on life and values.
At the press conference, Wan Xiaopeng, vice president of Northwestern Polytechnical University, pointed out that the “Internet+Supporting Education†activity is an exploration of new approaches for precision poverty alleviation. Skyworth Group and Suning Tesco actively cooperated with the “Sunshine Engineering†team to invest a lot of materials and technologies to promote “ The launch of the “Internet+Supporting Education†activity fully reflects corporate social responsibility, especially the support of education. The donation of enterprises helps education in poverty-stricken areas while also fully educating our college students, caring for society and helping the poor, and it is a social responsibility for college students. Vivid teaching materials for education.
Mr. Zhang Hongjun, deputy general manager of Global Marketing Center of Skyworth Group and general manager of global e-commerce, mentioned at the meeting that Skyworth Group has always been committed to the development of public welfare undertakings. As the sponsor of the Sunshine Project, he was very pleased to see the progress in technological advancement. Today, Skyworth provides better educational content for students in poor areas. Skyworth TV's built-in Coolopen 6.0 system has newly joined the K12 education module, and has joined hands with well-known experts from the country, including several senior teachers who are currently working in elite schools such as Huanggang Middle School and Beijing No.2 Middle School, from rich content, easy operation, and viewing. The security layer is optimized, a brand new education section is created, and a large amount of educational content makes television one-second masters. Skyworth also hopes that through the technological innovation, the “Internet + Teaching†activity will be quickly launched.
Sun Jun, general manager of the Xi'an Area Management Center, said that every December 26th is Suning's "Sunshine 1+1" public welfare day. On this day, Suning people donate their daily wages and spend one day doing it. Public welfare, Suning has been trying hard to use its own strength, persist in doing charity, and giving back to society.
Sun Quanxue, vice minister of the United Front Work Department of the Shaanxi Provincial Higher Education and Industry Commission, said: “Education is a systematic project. Poverty alleviation requires the participation of the entire society. This activity is a typical example of the participation of all sectors of society in education and poverty alleviation. Thanks to the love enterprise and the Northwestern Polytechnical University. Project 'Love of Youth Volunteer Service Team and Support for Poverty Alleviation.'
The “Sunshine Engineering†Youth Volunteer Service Team of Northwestern Polytechnical University was established in 1998. It aims to “light the public’s dream with the light of educationâ€. It organizes voluntary tutors and mountain support activities to realize the “dedication of society and practice of college studentsâ€. "Knowledge, true feelings of warm heart" as a goal of college students public welfare organizations. Won the "China's Top Ten Outstanding Volunteer Service Collective" and "National Excellent University Student Team". As of July 2017, 37 voluntary service activities have been carried out. A total of 14,150 university students participated in voluntary services. The total duration of volunteer services exceeded 343,000 hours and the number of assisted students reached 15,741. The service scope includes the Chang’an District of Xi’an, Shaanxi Province. There are 14 teaching sites in Linyi District and Hua County, Weinan City. Over the years, “Sunshine Project†has continuously developed and innovated, and service forms have become more diversified. There are not only traditional support for remote areas, but also quality development projects for teenagers, special children’s education, cross-cultural exchanges, inspirational lectures for middle schools, and mobile libraries in remote areas. Since last year, the “Sunshine Project†has begun to link traditional education with “Internet+†to achieve online support through Internet technology, thus solving the problem of the lack of systematic and continuous support for traditional education activities. The forms of activities are changing and innovating. However, the beginning of volunteerism - "Lighting the public good with the light of education" has not changed.
At the conference, Skyworth Group demonstrated the content of Skyworth Education, and the “Sunshine Engineering†young volunteer service team explained and demonstrated the contents of “Internet + Teachingâ€.
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