Sony 4K TV Heroes Continues to Dominate OLED TV Market

At the 2018 CES, Sony introduced a new OLED TV product line, the A8F, which uses the same 4K panel as the A1. The redesigned screen sound field structure reduces the overall thickness of the camera body while ensuring the audio output quality. Greatly improve the distance from the wall when it is wall mounted, and it can be said that there is no difference between the sound and the expressiveness of the picture as well as the current excellence of Sony's top OLED TV A1 product. With the same high picture quality as A1, the A8F natively supports HDR10, HLG and Dolby Vision full format HDR standards.

If the emergence of A1 is due to Sony's pursuit of black technology, that is, a product seeking new technology-oriented products, and then introduced a unique screen sound field technology, then the emergence of A8F is Sony's adjustment to the needs of users The introduction of a product can also be said to some extent that the A8F is a product that is driven by user demand.

· If A1 is a design-driven product, then the A8F is a product driven by user needs.

According to Sony's survey on user habits after the A1 listing, Sony found that for high-end users with demanding TV quality, A1's color and screen sound field performance have deeply impressed them, but a considerable number of users did not follow Sony A1. The minimalist aesthetic design was placed on the TV cabinet, but because of this and other reasons, the wall was finally selected. For example, the TV cabinet is relatively high or the TV cabinet space is relatively small and the user's visual center point is not aligned with the screen center. Influencing the viewing effect, according to the author's survey, about 40% of A1 users in the product list of Jingdong have chosen to use the wall. Because of A1's subwoofer design and other reasons, the distance from the wall after the A1 is relatively large, Sony The company researched and adjusted the design structure of the screen sound field after this user's use demand, so that when the A8F user uses the wall, the distance from the wall is shortened by about half, and a more beautiful effect is obtained under the premise of guaranteeing the sound quality. A TV-style user who places a TV cabinet but does not like the tilt angle, the A8F gives You can choose to put your TV stand vertically. And unlike other TV stands that use a TV stand, the base of Sony's A8F stand is very thin, and the bottom of the TV is flattened to the top of the TV cabinet, allowing the TV to display its style after A1 has a considerable degree of similarity, and also reflects the aesthetics of the information screen, allowing A1's minimalist design style to continue to A8F products.

Sony introduced A8F products not only through the price range can further expand the range of users in different price ranges, increase the number of OLED users, but also timely response to user demand to accurately launch different types of products to meet user needs, can be said that Sony is a very humane care company .

Judging from the index parameters, the A8F and A1 use the same panel, the same video processing chip, the same system, the difference is only A8F uses a new design of the metal base and a large-size bass unit different from A1, and A8F uses a new Designed dual bass units. What is the difference between A1 and A8F? After all, Sony simply responded to the country's two-child policy and gave birth directly to a second child. The two brother models are similar to each other, but the sound is a bit different. One of them likes to play basketball. Just play football. As for which is better, as long as the user chooses. Due to the changes involved and the slight differences in product positioning, the A8F is likely to gain more market share in the mid-end user market with high-end audio and video quality, just as A1 swept the high-end TV market. This is equivalent to further improving Sony's ongoing efforts to implement The time difference layout for high-value route products.

When the A8F TV plays 4K UHD HDR movie, the performance of color oil is still very amazing

Compared to traditional LCD TVs, the Sony A8F uses self-illumination technology. Black performance can leave the picture really black while retaining more details. Traditional LCDs are generally gray and white when they are performing black. This is also the reason why many film lovers eventually chose Sony OLED TVs.

For high-end users with quality requirements, SONY BRAVIA is a guarantee of quality. Sony's A8 brother model A8F launched at CES2018 will continue its pedigree of the best picture quality and provide a better price/performance ratio. More choices for users to place and hang, more detailed A8F real machine evaluation we will follow the first time to bring you, please friends of the forum, please look forward to.